Activate the Shopping Cart to Sell Online : ShopCity.com

You can activate e-commerce for your marketplace items and sell products online.

Setup

Under the Sell Online tab of your Business Control Panel, choose the Store Settings link to customize your online store. Or, from anywhere in your Business Control Panel other than the Dashboard, click the cog-wheel icon below the navigation bar next to “Now editing {your business name}."

To activate the Fixed Price/Add to Cart option for selling catalog items online, enter the email address affiliated with your business PayPal account in the PayPal Email field. If you do not have a business PayPal account, click the Learn how to set up a PayPal account link to the right of the PayPal Email field for instructions and access to the PayPal account setup wizard.
Select the currency of your pricing in the Currency menu
Set tax rules and available discounts by entering the name of the tax or discount in the Tax/Discount Name field, the dollar amount or percentage in the Amount field, then select from the Type menu whether you’ve indicated a percentage or Flat Fee (dollar amount). If you have entered a Discount, remember to indicate the percentage or amount as a negative amount, eg -10.00. If the Tax or discount applies to the shipping fee, be sure to check the Applies to Shipping box at right
Use the Local Delivery Radius to define how far from your business you consider Local. By changing the setting in a Marketplace Item, you an offer free local shipping, or set delivery prices per item defining a Local, National and International shipping rate, which will be applied when shipping addresses are within the Local Delivery Radius you set here
If you wish to apply a universal rule to determining shipping rates for all items, check the Apply shipping rules to orders box and set rules in the fields below:

To set a range of shipping fees by percentage, enter a whole number in the Shipping Change Rate field, and (optionally) provide a minimum and maximum dollar figure in the corresponding fields
To set a flat rate for all shipping and delivery, enter the same number for minimum and maximum, and leave the Shipping Charge Rate field blank
Optionally, you can check the Free Local Delivery box (remember to set your Local delivery radius above
You can use the default messages and store policies, or click in the appropriate fields to edit them to suit your business:

The Thank You Message is sent by email automatically to the customer upon the placement of an order
The Payment Policies and Shipping Policies appear in the Additional Info tab of each Marketplace Item in your Catalog

Remember to press the Save Changes button at the bottom of the page any time you update a Store Setting.

Make Items Available for Sale

Once you've set your Store Settings to accept online payments with PayPal, you can make any or all Marketplace Items available for sale online.

In the Sell Online tab of your Business Control Panel, choose the My Catalog link. Open the the item you want to sell by clicking on the thumbnail picture, the item name or the pencil icon.

The Ad Price group controls all the base pricing.

Select “Fixed Price/Add to Cart” from the Type of Price menu. This option is available now that you've added your Paypal email in Store Settings. Insert the actual price or base price before option adjustments in the Market Price field. If the item goes on special, you can click the On Sale box and insert the sale price, and the regular and sale price will show
Set Shipping & Delivery charges only if you are selling online. Choose the appropriate selection from the drop menu. If you choose one that includes delivery, you can enter the price of delivery for each of Local, National and International shipping. If you have set shipping rules in the Store Settings, they will override individual item shipping rules and apply to all items
Assign the tax, or create a tax rule in Store Settings.

Product Options allow the user to select size, colour or other variables you offer.

Use the Option field for the type of choice, such as Size or Colour. Each time you create an Option, a new field opens up below in case you would like to create another Option
Use the Choice field to enumerate choices within the Option. For example, under the Option “Size,” you might provide the Choices “Small” and “Large”
Use the Price Adjustment field to show the difference between the advertised base price (below) and this selection. For example, you might make the base price refer to the adult size at $50 but the youth size is $45 and the plus size is $55. In the Price Adjustment field next to the “Youth” choice, type: -5.00. In the Price Adjustment field next to the “Plus” choice, type: 5.00.

Remember to scroll to the bottom and click the Save Changes button when you are done.

ShopCity.com recommends testing your e-commerce store by going through the steps a customer would take to make a purchase, up to but excluding entering payment information. This will help you ensure you've set up your payment and options correctly before a customer tries to make a purchase.

Note: Items are not linked to any inventory counter. Treat online purchases the same as in-store purchases and update your inventory records accordingly. If an item is sold out or on back-order, you must update the item in your catalog manually.

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